Thursday, 31 December 2015

E-Stim Systems - A review of the Year 2015

2015 - A quick review of the Year

It’s been a busy year for us with a number of major changes behind the scenes, new products and an award in the middle of it all.

The Start of the Year

January to April saw a lot of planning, a lot of work and a lot of running around to get everything ready of the rest of the year….


May saw a collection of images taken by the delightful rubber clad Anna Rose - having always been a fan of her website it was fantastic to see what she though of some of our toys - and the results turned out to be stunning.


After a long build up, the ETO show in June saw us at the NEC being presented with the ETO award for ‘Best Fetish Distributor 2015’, a stunning award that we were astonished to win, as we were up against such industry giants as Mister B and Duseudo, so astonished that Wayne’s speech was about 4 words long.


We managed to recover from our award shock in time for us to launch over a complete new range of UltraSounds, which have gone down very well (ED:: That is good as that us what they were designed to!!!), as well as stocking our first Nice’N’Naughty Store.

E-Stim and Stores

We have always been selective about what stores our products appear in, we have never believed in the stack it high sell 'em cheap idea, we want a customer to have the same quality of shopping experience that we try to offer directly, and to do this in a store we need to ensure that they have the quality of staff, and a similar level of commitment to customer service - this means we offer staff training and regular support to every store that stocks our products, so if you are purchasing from one of our stockists you can be assured that you are buying the product that is right for you.
Since our first Nice’N’Naughty store we have expanded to nearly the entire Nice’N’Naughty chain - they certainly seem to like us and we them - and you can now find your nearest stockist of E-Stim goodies on our UK stockist map.


August saw us travel up to support a new event - Sexhibition, and it certainly was - lots of people visiting, lost of friends both old and new, and a great time was had by all. We also chose Sexhibition to launch our New ‘Red Collection’ - a collection of 3 E-Stim electrodes that have turned out to be wildly popular, both with our staff and customers.


In September, as the nights started to draw in, we headed to the bright lights of the city of London with a visit to our good friends at Expectations, taking part in a Sex and Sensuality show with Bricklayer1001 and a great night in one of the best fetish stores in the UK. (Warning video link is #NSFW)


October took us into Europe for the annual trade show EroFame, and yet again we found ourselves overwhelmed with the great response from our visitors. When you are confronted by stand after stand of Chinese companies selling copies of the same vibrator (this year it seems that florescent pink was the ‘in’ colour), it nice to get comments from visitors and even other exhibitors complementing us on being a UK manufacturer offering something different. It was also the first time anyone saw our new E-Stim Gel, something we have been working on for over a year.


November saw us back in London for a return to an old friend Olympia, but in a new guise - this time with a new event ‘Sexpo’. It was a long 3 days, but worth it - with lots of visitors and lots to see and do and hopefully if it runs again, we will be back next year. We also picked early November to install our new Customer Support Forum, and mobile friendly UK store, and which was then hammered during our busiest Black Friday ever, but it all survived, and with our new Predict shipping service, orders got to where they were going to on time.


December saw things slowing down a little, moving into the Christmas period, but for us this takes us back into the planning phases, with new ideas already floating around the office as well as prototypes being tested - so it looks like, even this early, 2016 is going to be a bumber year!!!
Happy new year!!!